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The purpose of showing your home is to hook a buyer. You want the buyers to come through your house and be impressed – so impressed, in fact, that they’re ready to make an offer! You’ll have one chance to make a great first impression on these potential buyers, so make sure to follow these…

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By: Phonicia Palmer There are a number of things you can do to prepare your home for showings that can help you create a great impression and drum up interest in your home. Some of these things will be external as well as internal. Exterior This is your chance to make a great first impression.…

By: Phonicia Palmer, Realtor Tax benefits.The U.S. Tax Code lets you deduct the interest you pay on your mortgage, your property taxes, and some of the costs involved in buying a home. Appreciation.Historically, real estate has had a long-term, stable growth in value. In fact, median single-family existing-home sale prices have increased on average 5.2…

No plan in place Assuming your customers do not want emails Not collecting emails anywhere Not being consistent all year No clear call to actions Using your free emails or personal mail Not using automations Not looking at stats Not segmenting Thinking everybody can do email marketing